According to a recent survey the New York Times reported, 81% of people feel that they have a book in them and
should write it. Here are just a few of the myriad of reasons to complete that book:
o
Great way to position you to charge higher fees
o
Create additional income streams
o
Go on more vacations (write them off if you write travel books)
o
Increase your exposure
o
Build/gain/establish credibility
o
Run for office
o
Increase your opportunities for adventure
o
Extend your reach to the world
o
Go places you've never gone before
o
Create multiple income streams
o
Become famous (or just think you are)
o
Make your mother proud
o
Add a new profit stream to your life
o
Fund your dream vacation
o
Help pay the bills
o
Launch a new career
o
Get a promotion
o
Start/support a consulting business
o
Grow your business
o
Become the expert
o
Prove you are an expert
o
Grow a database of potential clients.
o
Create and sell information products based on your book
o
Do what you love
o
Create and sell products to license with your book (Children's, dream cards)
o
Leave a legacy
o
Realize your ideas
o
Wisdom and Experience: the process of writing a book is a wonderful and enlightening
experience
o
Work for yourself
o
Establish, build on a career
o
Be independent
o
A story that needs to be told
o
A topic or issue to be tackled
o
A message that needs to be heard
o
A sense of accomplishment
o
Express your creativity
o
Explore your fantasies
o
Write it because it's "What I'm Good At"
o
Personal expression
o
You can't stop
o
Publish or perish: A thesis
Why Write or Publish?
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C
INNABAR BRIDGE C O M M U N I C A T I O N S
41 Sutter Street, Suite 1368
• San Francisco, CA 94104 • www.cinnabarbridge.com • tel 415.975.0950
o
Create an image for yourself
o
Writing one book might lead to writing another.
o
Create greater awareness of an issue, a topic, yourself
o
Become a top authority
o
Touch other people's lives
o
Build a national reputation
o
Create evergreen marketing for your business
o
Good brain dump
o
Rich inner life
o
Strong inner focus
o
Earn money doing what you love/are good at
o
Transform your life
o
Take your business to the next level
o
Resolve internal issues, express traumas, vent, yell, scream, cry, laugh
o
Process life's experiences
o
Transform your business
o
Play on the national/global stage.
o
Be perceived as smarter
o
Say goodbye to cold calling
o
Save on advertising
o
Get rid of your cheap customers
o
Attract nicer customers
o
Find commonalities with your readers
o
Demonstrate competence
o
Express what you have to say
o
Others become more aware and conscious of you
o
Help more people
o
Increase your magnetism
o
Attract more business
o
Boost your self esteem
o
Increase your communication skills
o
Tap into your creativity
o
Gain valuable new skills
o
Help you increase sales
o
Acts as a powerful business card
o
Leverage your book to change your future
o
Open yourself to random opportunities
o
Create a professional image
o
Gain recognition
o
Create value for yourself and others
o
Separate yourself from the competition
o
Open the entire world to your market(s)
o
Create a platform with your book and start a speaking career
o
Increase speaking fees
o
Expand referral source
o
Inspire others
o
Better tax advantages
o
Improved lifestyle
o
Increased your personal or professional focus
o
Increase your higher consciousness
o
Be taken more seriously
o
Easier to up sell existing customers
o
Attracts the guys
o
Attracts the girls
o
People will want to do business with you
o
Reciprocity power
o
Create your own luck
o
Get media attention
o
Magazine/
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